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Dollar Savings not Always the Chief Concern Among Auto Insurance Shoppers

What drives people to compare auto quotes? Contrary to what many think, the ever important “bang for your buck” isn’t always the main driving factor behind individuals performing routine car insurance comparison. So what is?

Naturally, the desire to not overpay for auto insurance is a chief concern among drivers interested in saving money while keeping themselves and their property safe. But worry over rising medical costs is also playing a huge part in educated shoppers beginning to place greater emphasis on quality of coverage over monetary savings.

Media coverage of natural disasters—specifically, witnessing the destruction that can befall those who neglect to spend a little extra on insurance just to save a few bucks—is giving many people cause to pause and rethink the need for higher levels of coverage, both for their homes and their cars. With websites that make it easy to compare auto quotes by giving users the ability to match coverage points line by line, it’s finally become possible to achieve a delicate balance between coverage and savings.

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